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 Launch an Email Campaign in Lead Magno

Launch an Email Campaign in Lead Magno

September 16, 20254 min read

How to Launch an Email Campaign in Lead Magno (Powered by Go High Level):

Ready to captivate your audience? Launching an email campaign is one of the most effective ways to build relationships, nurture lead generation leads, and drive conversions. With Lead Magno (Powered by Go High Level), you have everything you need to design, schedule, and track professional-grade email campaigns — all inside one powerful CRM management tool.

In this guide, we’ll cover who should use campaigns, what they do, when to send them, where to find the settings, why they matter, and how to launch your first email step by step.


Why Email Campaigns Still Work?

Despite the rise of social media and paid ads, email marketing continues to be one of the highest ROI channels. Done right, it helps you:

  • Stay top of mind with prospects and clients.

  • Deliver lead magnets and offers directly into inboxes.

  • Personalize communication with automation.

  • Drive traffic to high conversion landing pages.

  • Support stronger sales strategies by aligning marketing with outreach.


1. Start From an Email Template

Every great email campaign starts with a solid foundation — the template. Templates save time, ensure mobile-friendly design, and give you a proven structure to build on.

Steps to Start With a Template:

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  • Navigate to Marketing > Emails > Templates.

  • Click New > Email Marketing Template.

  • Browse, search, and filter available templates.

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  • Preview your favourite option.

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  • Click Continue to open in the Email Editor.

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Templates make your campaigns faster to launch and are ideal for salesman management teams that need consistent branding.


2. Edit Email Template

Customization is where your brand shines.

Steps to Edit Your Template:

  • Open your chosen template in the Email Editor.

  • Adjust text, images, and layout to fit your campaign goal.

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  • Use the drag-and-drop builder for easy design.

  • Add personalization with merge tags like {{contact_first_name}}.

  • Click Save Template.

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  • Send a test email (3-dot menu > Test Email) to ensure everything looks perfect.

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A polished template boosts deliverability and makes your marketing CRM efforts more impactful.


3. Create an Email Campaign from Template

Once your template looks great, turn it into a live campaign.

Steps to Create an Email Campaign:

  • Go to Marketing > Emails > Campaigns.

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  • Click New > Select Template.

  • Or, from the Templates tab → click the 3-dot action menu → Create Campaign.

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  • Configure email options: sender details, recipients, and tracking.

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  • Click Review and Send.

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4. Define Your Audience

This is the most important step. A campaign is only as good as the audience behind it.

Options for Audience Selection:

  • Lists → Newsletter subscribers, clients, etc.

  • Tags → e.g., “SEO Leads” or “Webinar Attendees.”

  • Segments → dynamic groups like “Active in Last 30 Days.”

  • Workflows → contacts in automation sequences.

  • Companies / Locations → B2B or multi-location targeting.

With advanced segmentation, you ensure automation for marketing campaigns hit the right people at the right time.


5. Schedule or Send Immediately

Decide when to launch:

  • Send Immediately: Emails go out as soon as you confirm.

  • Schedule for Later: Pick a date and time (great for maximizing open rates).


6. Review and Launch

Before sending, Go High Level shows a summary: audience size, subject line, and schedule. Double-check everything.

Click Schedule Broadcast or Send Now — congratulations, your campaign is live!


7. Track Your Results

The work isn’t done after clicking send. Lead Magno provides detailed analytics so you can improve every campaign.

Metrics include:

  • Sent → Total emails dispatched.

  • Delivered → Successfully landed in inboxes.

  • Opened → Open rate percentage.

  • Clicked → CTR (Click-Through Rate).

  • Unsubscribed → Contacts who opted out.

  • Bounced → Emails that failed to deliver.

These insights fuel better sales strategies, letting you refine campaigns and improve conversion.


FAQs

1. Can I use Lead Magno as a free CRM for email campaigns? While not a typical free CRM, Lead Magno (Powered by Go High Level) is more powerful, offering built-in email, SMS, funnels, and automation.

2. How do email campaigns help with lead generation? They allow you to nurture leads with personalized messages, direct them to high conversion landing pages, and follow up with automations.

3. Can I run a lead magnet campaign via email? Yes — upload your lead magnet (guide, checklist, webinar invite) and deliver it through your campaign to grow engagement.

4. What’s the best way to improve open rates? Use strong subject lines, a familiar “From Name,” and segment your audience for management and sales alignment.

5. Does this work for Real Estate, Mortgage, and Financial Services Lead Generation? Absolutely. Email campaigns are perfect for Real Estate Lead Generation, Mortgage Lead Generation, and Financial Services Lead Generation, helping you stay top of mind and close more deals.


Final Thoughts

Launching an email campaign in Lead Magno (Powered by Go High Level) is one of the most effective ways to connect with your audience, nurture leads, and drive sales. By using templates, customizing content, and tracking analytics, you transform simple emails into powerful tools for sales and marketing automation.

At Lead Magno, we help businesses craft email campaigns that convert — aligning sales management with automation for marketing to maximize ROI.

👉 Ready to captivate your audience with smarter campaigns? Book your free consultation today: https://leadmagno.com/zill

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